Anti-rebuild web site has telling design

The East Arlington Concerned Citizens Committee, formed in early 2009 to oppose the reconstruction of Mass. Ave., has hung its first shingle in cyberspace.

The group’s new web site sports an attractive orange-and black design crafted by Creative Infusion.

At the bottom of every page of the site is the following vision for Mass. Ave.:

CCC logo

Notice anything missing?

Car, scooter,  SUV, truck, motorcycle, bus. That’s right—no pedestrians! (And of course, no bicycles.)

Shared Use

the only thing missing is ‘U.’

CCC at Town Day, 2010

As recently as last fall, the CCC group payed lip service to the ideal of shared use, as the photo (left) of the group’s booth at Town Day suggests.

Is this a deliberate editorial message or a Freudian one? It comes as the group’s message has hardened into one of  “motor vehicles first, last, and always.”

Meanwhile, failure to “share the road” would disqualify the Town from receiving state and federal funds for this work.

But given the logo at the top of the group’s web page,

I guess that’s the point.

Note: I’ve added a link to the CCC’s web site to the links page.

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2 comments so far

  1. Mark Kaepplein on

    In any political process, compromise to get anything done, requires removal of aspects most divisive of parties. I keep stating that everyone can agree on most goals and aspects of the plan: resurfacing, signal modernization, ADA compliance, sidewalk repair, pedestrian safety, cyclist safety, trees, mobility, parking etc.. Land use is where strong disagreement exists, so leaving status quo is the best option. Get the project done with everything else rather than nothing at all. At least cyclists won’t have to trade in their road bikes for mountain bikes! Unfortunately, EALS favors right wing type ultimatum – no project is possible unless lanes change.

    My comments to the website authors were that the graphic designer did a fantastic job and the message should be to change the plan rather than stop it. That fits less well with the traffic signage motif, however. I too offered to produce a FAQ with citations showing no accident reductions from bike lanes, bump outs, narrowed side street entrances, and non-raised medians. Raised pedestrian medians have science showing benefit. Arlington has lots of smart people, so links to unbiased studies have great value. Studies from groups with agenda like Sierra Club, sustainable living, and cycling groups, not so much. Traffic and planning aren’t my fields, but I’ve greatly enjoyed learning about them in this whole process. I like to think others who enjoy learning would benefit similarly from links to unfamiliar knowledge resources.

    The web site’s contents could be better, but its not my site. I do think it shows the value of professional graphic artists. Too many people think they can do their own graphic design, photography, writing, and web site creation without trained professionals. They can, but trained professionals do a far better job and deserve more credit.

    • Adam Auster on

      Just to be clear: my characterization of the designer’s work (“attractive”) is 100% sincere.


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